HOW TO PREPARE YOUR COMPANY AND PRODUCTS FOR INTERNATIONALIZATION
PROSPER IN THE WORLD'S LARGEST MARKET
TrueX Business has extensive experience in international operations.
We serve clients from various segments, of all sizes, including individuals.
OUR SOLUTIONS
Participations
Oferecemos orientação estratégica, previsão de tendências e análise de mudanças regulatórias. Facilitamos conexões e parcerias estratégicas para impulsionar o desenvolvimento e maximizar o potencial de sucesso dos empreendimentos e projetos de nossos clientes.
Hospitality
TrueX Hospitality is a strategic partner for independent hotels in the USA. We empower hotels to compete effectively on a global scale by offering high-quality services and brand relevance, operational excellence standards, innovative solutions, and comprehensive support.
Payment Methods
Boost your sales, reduce costs, and optimize your business's financial management with our customized solutions. From payment capture to the integration of innovative features, we are here to transform every transaction into a growth opportunity for your business.
Discover a new horizon for your business with our green economy solutions. We are committed to driving your company towards responsible environmental management, meeting global demands for sustainable practices, and achieving economic success. Our solutions bring tangible benefits, from resource savings to enhanced corporate image.
Eco Utilities
About Us
Excellence, Personalization, and Speed
At TrueX Business, we strive to go beyond borders, creating global opportunities and developing promising businesses in various sectors such as hospitality, payment methods, eco utilities, among others.
Furthermore, we actively participate in business ventures, providing market intelligence and intellectual capital. We work side by side to deliver personalized solutions that not only drive growth but also promote innovation and create sustainable value for all stakeholders involved.
With a global network of relationships, we are always on the lookout for new opportunities in the dynamic business landscape.
Join us and discover how we can elevate your business to global success. TrueX Business is part of the XPR Group.
Who makes TrueX
Cesar Coutinho
CEO
Mechanical Engineer and Business Administrator With a postgraduate degree in Marketing Administration and over 40 years of experience in the corporate world, he has led Brazilian and multinational companies in the fields of steelmaking, industrial gases, and payment methods, in addition to developing startups.
Over the past nine years in the United States, he founded a business incubator and accelerator, playing a crucial role in the internationalization of companies. His career is marked by the consistent application of his extensive experience in change management, strategic alliances, sales, and global expansion.
INTERNATIONALIZATION IN NUMBERS
Changes in the world commercial structure have brought to light new possibilities for companies to expand. The main one is the internationalization that has been taking place with great intensity in the last 15 years.
165%
Growth in the number of records of definitive departure from Brazil in a period of 7 years.
75%
Of companies say they will expand their investments abroad in the next 3 years.
42.3%
Of Brazilian companies are studying entering new markets in the next 2 years.
80%
Average failure rate of new business due to lack of planning.